Beyond Fifteen Communications - Account Coordinator
May 2022 - present
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Assist with client management and client communications
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Craft pitch letters / media lists
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Craft blogs and articles for media releases and website promotions
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Facilitate media relations and media opportunities
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LinkedIn advertising campagin management
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Social media content planning & management
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Monthly reporting
Primitive - Digital Strategy Intern
January 2022 - May 2022
Work with mentor and shadowing to grow in goals and real-world agency experience
Complete assignments with inbound marketing, digital advertising, social media, client and project management, and marketing technology
Take notes during client meetings
Participate in internship group project
Bullet Advertising TTU - Research Director
September 2021 - May 2022
Appointed research director in National Student Advertising Competition (NSAC)
Led research team to gain over 500 respondents in three research methods including surveys, in-depth interviews, and focus groups during the fall for Oculus (client)
Texas Tech Admissions - Social Media Account Manager
August 2021 - March 2022
- content creation, photoshoots, copywriting, research analysis, & campaign management
- provide information/assistance to campus visitors, event attendees, prospective students and their families
- experience with CRM Salesforce
- other administrative duties
Giant Noise - New Business Intern
June 2021Â - August 2021
Create fact sheets for potential clients
Draft, repurpose, and edit proposals and letters of agreement for potential clients
Assisted with any general organization and administrative tasks
Attended client meetings and new business presentations
Giant Noise - Digital Content Intern
January 2021 - May 2021
Content calendar planning
Upkeep and organization of influencer lists
Maintain accurate social media reporting for multiple accounts
Attend client and company meetings
Various research projects (EU, SXSW, Home Slice Pizza)
Influencer campaign planning and communication
Bullet Advertising TTU - Research and Media
September 2020 - May 2021
Conduct secondary research for client
Conduct primary and secondary research for TA, including 264 surveys, 16 in-depth interviews, 3 focus groups, and 30 creative research interactions/interviews at a high-volume location for the TA
Conduct research for campaign objectives, both primary and secondary
Research media platforms & costs
Create scalable media budget
Write sections of campaign book
Collaborate with peers to brainstorm various aspects of campaign
Attend weekly meetings, as well as several entire weekend-long work sessions
Katharine Hayhoe - Media Assistant
October 2020 - March 2021
Media Assistant to world-renown climate scientist Katharine Hayhoe.
Managed events promotions across multiple platforms
Fielded questions and comments from viewers
Monitored Facebook comments
Managed LinkedIn messaging, facilitated communication between potential opportunities and inside personnel
Monitored professional media accounts
Updated website with interviews, podcasts, and videos
TTU Climate Center - Social Media Director
May 2020 - October 2020
Created monthly interactive campaigns
Performed daily post content research
Created copywriting for posts
Managed posting across multiple platforms
Promoted to managing interns in charge of images, designs, and content
Media Support group - marketing assistant
August 2019Â - January 2020
Managed social media accounts
Involved in consultation for marketing strategies and growth of client and following base